Trademark Registration Blog

DEBORAH MORTIMER

Do You Sell Clothing & Other Apparel? Here’s a Few Things to Consider.

I can't tell you how many people contact me looking to trademark their t-shirt and apparel brand. Then they show me five or more of their...

DEBORAH MORTIMER

A Tale of Two Registers: Principal Register vs. Supplemental Register

The United States Patent and Trademark Office (USPTO) has two registers where registered and pending trademarks are listed. The primary...

DEBORAH MORTIMER

Trademark a Book Title? Yes, It’s Possible.

An author’s work is as precious as a child is to a parent. In fact, many authors will tell you that their work is their baby. From the...

DEBORAH MORTIMER

What is a trademark?

So, you started a business and came up with a terrific brand name, logo, or tagline. Maybe you’ve already started using it, or perhaps...

DEBORAH MORTIMER

Common Trademark Myths and Misconceptions

A trademark can be registered by anyone, even if they’re not in business or don’t intend to actually use it. This is a common...